If you’ve not been exposed already, familiarize yourself with the webinar. Jonathan G. Stein explains in his article: A what? A webinar. A webinar is a seminar that you put on through the internet. Most businesses that use webinars use them to market their product or put on a sales presentation. Its a great use of technology to sell your product. But, there are other uses to webinars as well.

Here are 7 things you can do with a webinar besides selling:

1. Positioning your company
2. Focus group
3. Infomercials
4. Database building
5. Training
6. Test seminars
7. Partner/strategic alliance recruitment